Merch That gets the show started

Simplified, high-impact merchandise solutions for touring artists and brands. From production to sales, we handle the details—so you can focus on the show.

What we do:

  • Touring Merch

  • Data and Inventory Management

  • Merchandising

  • Design Consulting

ABOUT Opener

Opener Merch was built from the road up. After nearly a decade managing tour merch for major artists, we saw the gaps—messy inventory, outdated reporting, and unnecessary stress. So, we built a better way.

Our mission is simple: give artists and brands an effortless way to maximize their merch revenue without the headache.

We believe:

✔ Less is more. Decision fatigue kills sales—curated lineups sell best.

✔ Data matters. Our forecasting tools help you order what you need.

✔ Fans deserve quality. Every product should be a memento they love.

Let’s make your merch unforgettable.

Services

Touring Merch

From club tours to arenas, we handle everything—production, sales, and on-the-road inventory tracking. Our team ensures every item is in the right place, at the right time, with no excess waste.

✔ On-site vending teams

✔ Streamlined inventory tracking

✔ Accurate nightly and tour-end reporting

Merchandising & Design Consulting

Not sure what will sell best? We help artists create a minimal, high-impact lineup that fits their brand and maximizes sales.

✔ Trend analysis

✔ Custom product recommendations

✔ Packaging & presentation strategies

Data & Inventory Solutions

Our AI-driven forecasting model analyzes sales trends, artist growth, and venue capacities to optimize merch orders. No more overstock or last-minute sellouts.

✔ AI-powered projections

✔ Real-time inventory monitoring

✔ Historical data tracking

Why Opener Merch?

Precision Over Guesswork

We use real sales data and forecasting models to ensure you order exactly what you need—nothing more, nothing less.

More Revenue, Less Hassle

We simplify the merch process so you can focus on performing while maximizing your profits.

We Know the Road

With 9+ years in the industry, we understand what works for artists, crews, and fans.

Full-Service Solutions

From concept to delivery, we handle every step—so you don’t have to.

Let’s get the show started

We’re ready to help you build a killer merch lineup that fans love and you actually profit from. Fill out the form below, and let’s get started.